Vision & Mission

Our vision is for a future-focused, sustainability-minded society conscious of finite planetary resources.

Our mission maps out the path to achieve our vision. We want a world defined by design, where all products are easily repaired, remanufactured, repurposed, upgraded, and at the end of the final use-cycle reprocessed into new materials. A world where toxic chemicals are no longer used, and new materials are created with additional use-cycles already factored into the innovation process. A world powered by renewable energy. A world where equal space and respect is given for all life on earth.